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Resources for Copywriting

Copywriting is the art of writing better sales letters and advertising materials.

Here are a few copywriting resources to get you started:

Disclosure: Products details and descriptions provided by vendor and/or based on publicly available information. Our company may receive a payment if you purchase products after following a link from this website. Related Web Sites: See Also:

From Amazon.com

Here are some books from Amazon:

Disclosure: Products details and descriptions provided by Amazon.com. Our company may receive a payment if you purchase products from them after following a link from this website.

Copywriting: Successful Writing for Design, Advertising and Marketing

By Mark Shaw

Mark Shaw
Paperback (240 pages)

Copywriting: Successful Writing for Design, Advertising and Marketing
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  • Copywriting Successful Writing for Design Advertising and Marketing
Product Description:
Writing copy is often assumed to be a natural talent. However, there are simple techniques you can employ to craft strong written content with ease. With insightful interviews from leading copywriters, as well as illustrated case studies of major brands, this new, expanded edition teaches the art of writing great copy for digital media, branding, advertising, direct marketing, retailing, catalogs, company magazines, and internal communications.

Copywriting For The Rest Of Us (Marketing For The Rest Of Us Book 2)

By Mike Shreeve

TOLD YOU SO PUBLISHING
Released: 2014-01-08
Kindle Edition (80 pages)

Copywriting For The Rest Of Us (Marketing For The Rest Of Us Book 2)
 
Product Description:
PLEASE NOTE: You DON'T need a Kindle to buy this. Available for immediate reading with your Amazon virtual cloud reader.

A Book That Actually Teaches You How To Write Sales Letters?



Words sell.

Knowing how to string together sentences that will have your prospects begging to buy your product or service isn't just a skill reserved for the highly trained copy "gurus" - YOU CAN WRITE COPY TOO!

In this, the second book in the Marketing For The Rest Of Series, you will be taken through a step-by-step process on how to craft your very own high converting sales page without the need of hiring an expensive copywriter.

Copywriting doesn't have to be hard. It is a craft, and as such there are certain tools and formulas that you can use on a regular basis to create both long copy and short copy that will have your prospect eating out of your hand!

Copywriting For The Rest Of Us is about walking you through the exact template that Mike Shreeve uses every time he is hired to create a sales page that converts and makes his client money.

Join Mike Shreeve as he takes you by the hand and turns beginning copywriters into sales page creating experts!

The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters

By Joseph Sugarman

imusti
Released: 2006-11-17
Paperback (360 pages)

The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America s Top Copywriters
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  • John Wiley & Sons
Product Description:
Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.

The Idea Writers: Copywriting in a New Media and Marketing Era

By T. Iezzi

Anthony Vagnoni
Released: 2010-12-07
Paperback (213 pages)

The Idea Writers: Copywriting in a New Media and Marketing Era
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  • The Idea Writers Copywriting in a New Media and Marketing Era
Product Description:
The Idea Writers guides both new and experienced copywriters through the process of creating compelling messages that sell. It shows readers what it's like to work in the fast-paced world of an agency while providing practical adviceplusdetails oncreatingaward-winning multimedia ad campaigns.

The Wealthy Health Copywriter: How to Earn $13,000 For Every Sales Letter You Write

By Nick Daniel

Released: 2015-10-15
Kindle Edition (141 pages)

The Wealthy Health Copywriter: How to Earn $13,000 For Every Sales Letter You Write
 
Product Description:

Earn Top Copywriting Dollars Writing for the Health Market



The health market is one of the most lucrative niches for copywriters - and it's growing fast. This book - written by a leading health copywriter - reveals dozens of proven strategies for writing health promotions that earn big revenue for your clients, and big royalties for you.

It's also packed with real examples, from dozens of successful promotions.

If you want to bring your copywriting to the next level, and earn top fees and royalties from the best clients in the business, you should read this book.

If you're earning less than $10,000 for writing a long-form sales letter, you should learn the strategies in this book.

If you've just started out, and need a fast-track to the top - you should devour this book from cover to cover.

Make $13,000 Writing Just One Sales Letter for the Health Market



The author, Nick Daniel, works for some of the biggest names in the business - including Agora, Dr. Sears (Primal Force) and The Healthy Back Institute.

His secrets…to finding copywriting success in the health market…writing direct mail copy that sells...and winning some of the biggest clients in the industry…are all in this book.

If you want to take your copywriting to the next level…increase your fees and royalties…and win contracts to write direct mail copy that sells... with top-paying clients…then this is the book you need.

In The Wealthy Health Copywriter Nick reveals:

- 14 little known secrets to writing extraordinary headlines for the health market...
- 6 health market sales strategies that work every time...
- Nick's B-E-S-T Headline Formula - for headlines which really sell...
- 6 common health copy mistakes and how to fix them...
- Direct and indirect headlines and when to use them...
- How to get the most out of interviewing your client...
- How to find and use case histories, clinical trials and research studies...
- Nick's 6 top health credibility hacks...
- How to use stories and similes to create gripping copy...
- …and much, much more...

Follow the copywriting advice in this book, and you can write great sales letters, and really make money writing, by increasing your copywriting fees and royalties in record time.

Whether you want to make money freelance writing, or work for an agency, this book will help you earn more by boosting the success of your sales letters and direct mail copy.

Higher Fees, More Royalties, Bigger Clients



The Wealthy Healthy Copywriter tells you exactly how to write a winning promotion that you can charge $13,000 or more for, and that will bring in thousands more in royalties...

Forget about paying thousands of dollars for online courses on direct mail marketing, direct mail copywriting, or writing sales letters that sell.

Everything you need is right here in this book.

Pretty soon, you’ll have top clients begging you to work with them.

What’s stopping you from bringing your copywriting and sales letters to the next level, and earning top fees and royalties from the best clients in the business?

Scroll to the top and click the Buy Now button.

Copywriting: How to sell with text

By Erik Smith

Released: 2016-07-04
Kindle Edition (30 pages)

Copywriting: How to sell with text
 
Product Description:
This book contains proven steps and strategies on how to become a skilled copywriter.

This eBook will explain what copywriting is. It will discuss the basic elements of copywriting and teach you how to write effective copy. It will provide you with tips, tricks, techniques, and strategies that can help you in your career as a copywriter. By reading this material, you'll know how to sell products and/or services through your writing. Finally, you will discover the rules governing copywriting as well as the mistakes committed by beginners.

If you are looking for a comprehensive guide for copywriting, this is the book you need. The pages of this book is filled with useful information that can help you get a great start in your copywriting career.

What you will learn in this guide:

The Basics of Copywriting
How to Write Copy
The Selling Aspect of Copywriting
The Rules of Copywriting

Copywriting Essentials For Content Marketing: How to write engaging copy that sells without selling.

By Mia Gordon

CreateSpace Independent Publishing Platform
Paperback (250 pages)

Copywriting Essentials For Content Marketing: How to write engaging copy that sells without selling.
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Product Description:
This book takes you through the principles of writing enticing content and copy that sells without selling.  Learn how to become a skilled persuader, how to apply the principles of influence and preconditioning, to convert your audience into qualified prospects - who are ready and willing to do what you ask.

Copywriting Essentials For Content Marketing the fundamental principles of creating copy that takes readers through all the processes they need to go through before they are ready to take an action.

The recipe for writing compelling content contains many important ingredients:
  • Capturing & holding readers attention
  • Creating trust, desire & motivation
  • Connecting with readers' fears & hot buttons - Building trust, confidence & removing obstacles
  • Delivering & demonstrating value
  • Building value & justification for purchasing
  • The power of pre-ciprocation
  • Many more crucial ingredients of copy readers need to take action
If you know how to combine these ingredients in the right way, you can easily create copy that's clear, concise, persuasive, connects directly with readers wants, needs & concerns & sells more of your stuff! Without hype, fluff or anything that sounds 'salesy!'

Learn how to apply the methods & systems the worlds best copy writers use to create outstanding content that converts like crazy! 
  • Increase conversion rates from your content.
  • Build trust and stronger reciprocal relationships with your readers.
  • Create followers that want to come back for more.
  • Create irresistible content people what to share with others.
  • How to overcome writers block.
  • Take the pain out of trying to come up with compelling copy with easy to follow templates and guides that make writing faster and easier.
Make your writing more profitable whether you are wanting to improve your skills in: content marketing, copywriting, article marketing, article writing or social media marketing.

E-Mail Persuasion Formula: The Art of Writing E-Mail That Turn Words into Money

By Alex Andrade

Released: 2017-07-29
Kindle Edition (66 pages)

E-Mail Persuasion Formula: The Art of Writing E-Mail That Turn Words into Money
 
Product Description:

A lot of people use e-mail to send cat videos and funny memes. In this book, you’re going to discover how to use it instead to make you more money.

E-mail marketing is boring. At least compared to other ways of getting new and repeat customers. You simply write something, send it to your subscriber and wait for the results.

Unlike other marketing methods, it doesn’t really have a lot of moving parts. You got the e-mail itself and then the customers.

And that’s actually a good thing for us!

Which means it’s simple (not to be mistaken as easy) and anyone who takes the time to write a good e-mail can make more money for his business.

Whether you’re a freelancer or you own your own business, this book can help you write the best e-mail you can possibly write for you to get as many new and repeat customers as possible.

Here’s a preview of what you’ll discover:

* The only job of every e-mail you send and why it’s important to know this

* How to create e-mail campaigns that gets open, read and turns into sales conversion

* How to create trust and authority while selling the sh*t out of your product

* The five action triggers and why these are the most important things you can learn to create an e-mail that gets devoured by subscribers every time you send one

* How to create instant trust and bond with your customers that they’ll open your e-mail just by seeing your name

*Advance e-mail strategies that separates the pretenders to the real money makers

Learn the lessons today and start implementing by tomorrow morning.

If you want long-term success and more new and repeat buyers for your product, I urge you to download this book today. You will never find a more “dumb down” approach to e-mail marketing anywhere else.



Digital Marketing: The Definitive Beginner's Bundle: How To Establish Your Presence Online And Reach A LOT Of Customers With These Essentials Guides

By Mr Adam Richards

CreateSpace Independent Publishing Platform
Paperback (222 pages)

Digital Marketing: The Definitive Beginner s Bundle: How To Establish Your Presence Online And Reach A LOT Of Customers With These Essentials Guides
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Product Description:

Digital Marketing:The Definitive Beginner's Bundle



Book #1: Internet Marketing: 13 Proven Online Marketing Strategies To Get More Customers And Make More Money

This book is a all-in-one packed beginner's guide, that provides ways and methods to get the most out of your marketing efforts regardless of the strategy you choose. It covers a wide array of topics such as content marketing, article marketing and blogging, podcasting and video marketing, Kindle marketing, email marketing, forum marketing, PPC advertising (Facebook ads), seach engine marketing (SEM), press release marketing and online classified advert marketing.

Here Is A Quick Preview Of What's Inside...

  • #1 Blogging
  • #2 Article Marketing
  • #3 Podcasting
  • #4 Kindle Marketing
  • #5 E-Mail Marketing
  • #6 Content Marketing
  • #7 Forum Marketing
  • #8 Social Media Marketing
  • #9 Video marketing
  • #10 PPC Advertising
  • #11 Search Engine marketing
  • #12 Press Release Marketing
  • #13 Online Classified Advert Marketing


Book #2: Facebook Marketing: How To Leverage Facebook's Platform And Reach A Lot Of Potential Customers On A Shoestring Budget

In this book you will learn the best ways to promote your business or products on Facebook, taking advantage of the various tools available today. You will find out how to properly setup Facebook pages, how to operate them, how to make the best of Facebook groups and of course Facebook advertising campaigns.

Here Is A Quick Preview Of What's Inside...

  • Getting You To A Quick Start
  • Facebook Pages – Kick Start Your Marketing Campaign
  • Operating Your Facebook Page The Right Way
  • Facebook Groups And How To Make The Most Out Of Them
  • Facebook Advertising Campaigns Explained
  • Making Your Very First Advertisement With Step-By-Step Instructions


Book #3: Copywriting: A Beginner's Blueprint: How To Write Amazing Copy That Compels Readers To Take Action Without Selling Your Soul

In this book you will learn what copywriting actually is and why you are leaving so much on the table, should you not learn such a skill. As a beginner copywriter you will have to cover a lot of ground before you are able to produce great copy. Fortunately, we will go through some MUST know things that everyone starting out their copywriting journey ought to know.

Here Is A Quick Preview Of What's Inside...

  • Copywriting 101: Understanding the Concept of Copywriting
  • What Every Beginner Copywriter Needs To Know
  • The 7 Most Common Mistakes Made By Inexperienced Copywriters - And How To Avoid Them
  • Copywriting Basics: The ABC's Of Writing Compelling Copy
  • Five Copywriting Rules That Can Make or Break Your Copy
  • Copywriting Ethics: Staying True To Your Values


Grab Your Copy Right Now

"The Wise Guy's" Copywriting Handbook: How To Create Marketing Messages And Offers They Just Can't Refuse.

By Anthony Policci

Anspach Media
Paperback (234 pages)

"The Wise Guy s" Copywriting Handbook: How To Create Marketing Messages And Offers They Just Can t Refuse.
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Product Description:
This book is a simple, down to earth guide, even a blueprint, for how to write compelling marketing messages and irresistible advertising and direct response copy. It includes no-nonsense explanations, worksheets, and reference lists to give you the knowledge and capabilities to create messages that compel people to notice and respond to your promotions. It is authored by direct response copywriter and marketing strategist, Anthony Policci who is often referred to as the "guru's" secret weapon. He is the former vice president of Piranha Marketing, Inc., and founder of Absolutely Brilliant Concepts, Inc. In this book, you'll see the exact methods of writing copy so compelling it may literally cause customers to beg you to take their money. Why? Because the words you choose and put into print have power. Incredible power. This book will teach you how to become intimately involved with that incredible power, and...be able to use it to win over your audience. But you must have a willingness to learn. As it's been said in places as great as the bible and as enlightening as Spiderman comics, "with great power comes great responsibility." Your responsibility is to use the secrets in this book to ethically sell more of your products and services...to craft marketing messages that people will read and respond to by opening their fat wallets and handing over their cash or credit cards. In this book, you'll discover: *The REAL Purpose of Copy *Why Certain Fonts Matter *What's TRULY Important To Your Customer *What The "Wise Guys" Profiling Process Is All About *How To Create Desire *Why Testing Matters *What The Most Important Element of Any Copy Is *Common Mistakes To Avoid In Your Copywriting Take action now...learn the tips, tricks and brilliant ways of writing copy so compelling, the only question a client asks is... "where have you been all my life?"

 
 

 

 
   
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