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Resources for Auction Marketing

Here are some resources and web sites to help you market at eBay and other auction web sites:
Here are some products that may be of interest to auction marketers:

Disclosure: Products details and descriptions provided by vendor and/or based on publicly available information. Our company may receive a payment if you purchase products after following a link from this website. Related Web Sites:
Click here!

From Amazon.com

Here are some books from Amazon:

Disclosure: Products details and descriptions provided by Amazon.com. Our company may receive a payment if you purchase products from them after following a link from this website.

eBay For Dummies

By Marsha Collier

Wiley
Released: 2016-05-13
Paperback (408 pages)

eBay For Dummies
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  • Wiley
Product Description:
Your must-have guide to buying and selling on eBay
Over 160 million buyers can't be wrong! That's how many people are buying on eBay, and that number only continues to grow. If you're an eBay beginner looking to find bargains or make money by selling, look no further than eBay For Dummies. Inside, you'll find all the tips and strategies you need to become a successful buyer or seller on the world's #2 e-commerce site.
Written by Marsha Collier--who was one of the earliest sellers on eBay and one of their first elite 'PowerSellers'--this new edition offers the latest updates on eBay's selling tools, payment options, how to enhance your eBay experience through social media, and so much more. Buyers will discover how to find bargains, evaluate items, choose between bidding or buying outright, select the best shipping option, and close the deal. If you're a seller, there's a ton for you, too! You'll find tips on researching what to sell, creating effective listings, packing and shipping your items, and offering excellent customer service.
  • Create an account and search for bargains
  • Make extra money by selling items on eBay
  • Master the art of packing and shipping items
  • Use social media to build your eBay business
Whether you want to buy like an expert or make money the eBay way, there's something for every aspiring eBay aficionado in this time-tested guide!

eBay Inventory the Smart Way: How to Find Great Sources and Manage Your Merchandise to Maximize Profits on the World's #1 Auction Site

By Joseph T. Sinclair

Brand: AMACOM
Paperback (304 pages)

eBay Inventory the Smart Way: How to Find Great Sources and Manage Your Merchandise to Maximize Profits on the World s #1 Auction Site
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  • Used Book in Good Condition
Product Description:
You can't make money on eBay unless you've got stuff to sell. Here's how (and where) to get it.

The chief concerns of any retail operation are where to get inventory and how to get the best prices and terms. These are ongoing business challenges that apply as much to eBay sellers as to traditional retailers. eBay Inventory the Smart Way is the first book to look exclusively at the most profitable strategies for finding reliable suppliers and marketable products. Readers will learn how to:

* form relationships with wholesalers and obtain dealer status * finance purchases, manage inventory better, and use just-in-time delivery strategies * increase profits with drop shipping and co-op advertising * deal directly with manufacturers and wholesalers, "work" trade shows, and take advantage of trade organizations * research product sales potential, buy closeout merchandise, and tap into pawnbrokers' inventories * and even buy inventory on eBay

eBay Inventory the Smart Way covers more than 25 inventory sources and tells how to profit from each. Whether buying in bulk, sourcing one item at a time, or establishing a powerful inventory management system, both established online retailers and newcomers will find this book indispensable.

eBay Motors the Smart Way: Selling and Buying Cars, Trucks, Motorcycles, Boats, Parts, Accessories, and Much More on the Web's #1 Auction Site

By Joseph T. Sinclair

Brand: AMACOM
Paperback (304 pages)

eBay Motors the Smart Way: Selling and Buying Cars, Trucks, Motorcycles, Boats, Parts, Accessories, and Much More on the Web s #1 Auction Site
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  • Used Book in Good Condition
Product Description:
In 2002, 300,000 vehicles with a total value of $3 billion were sold -- on one Web site. Is it any surprise the site is eBay? For buyers, sellers, dealers, and parts and accessories vendors, there's simply no other marketplace to match the huge selection, broad exposure, and ease of use that are eBay's hallmarks. eBay Motors the Smart Way offers sellers and dealers:

* strategies for setting and getting top price for any vehicle * techniques for creating attention-grabbing auction ads * new ways to add value with superior customer service * valuable tips for using auction management services and other time-saving resources * proven methods for maximizing reputation

Also a valuable tool for buyers, the book shows how to:

* determine a vehicle's value * how find great deals and bargains * arrange an inspection and run a "lemon check" * secure financing for an online vehicle purchase

eBay Motors the Smart Way offers valuable information for all readers on how to avoid fraud and scams, how to properly document your transactions, and how to conform to state vehicle laws -- even when transacting business over state lines.

From Mazerati to MoPed, Acura to Zamboni, if it runs on a motor, it'll take off on eBay!

eBay Business All-in-One For Dummies (For Dummies (Business & Personal Finance))

By Marsha Collier

For Dummies
Released: 2018-02-13
Paperback (648 pages)

eBay Business All-in-One For Dummies (For Dummies (Business & Personal Finance))
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Product Description:
The selling, marketing, and business tips you need to succeed
eBay is the perfect place to learn the ropes of what it's like running an online business. It provides the tools, technology, and platform a would-be entrepreneur needs to launch their first successful small business. It takes some know-how, however, to get that business off the ground and grow it into a success. In eBay Business All-in-One For Dummies, Marsha Collier shares the expertise she gained as one of eBay's first Power Sellers on how to get ahead, stay ahead, and expand your business onto other platforms when it's time to grow.
eBay continues to grow as it connects new individuals with items to sell with would-be buyers every day. Combining essential information covering seven key topics, this all-encompassing guide shows fledgling entrepreneurs how to sell like a pro, present and market your items, become a power seller, deal with office and legal issues, and so much more.
  • Discover the secrets behind driving views for listings
  • Find out how to source merchandise for resale
  • Get advice on the back-office tasks of running a business
  • Grow your business beyond the eBay platform
If you have an eye on building a business on eBay--and beyond--this is the one-stop guide you need to succeed.

The Seller Ledger: An Auction Organizer for Selling on EBay

By Hillary DePiano

Priced Nostalgia Press
Released: 2006-12-01
Paperback (80 pages)

The Seller Ledger: An Auction Organizer for Selling on EBay
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Product Description:
Set up like a traditional ledger, The Seller Ledger allows sellers to keep track of fees, profits, feedback, addresses, tracking information, shipping and handling costs and much more all in one place. Item information about your sales and auctions is only kept on eBay for 90 days so millions of sellers have found the value of keeping a hard copy of their records to minimize mistakes and for running a more efficient business in the world of internet e-commerce. Whether you are a Power Seller or just someone looking to sell enough to clean out your attic, the value of organizing all your eBay information in one place is immeasurable. Specifically designed for the online marketplace, it also includes ways to keep track of Non-Paying bidder alerts, returns, and other eBay procedures. With room for over 750 listings!

eBay For Seniors For Dummies

By Marsha Collier

For Dummies
Released: 2009-10-23
Paperback (384 pages)

eBay For Seniors For Dummies
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Product Description:
Expert advice helps seniors find bargains and make money on eBay eBay is a great place to help seniors find bargains or supplement their income by selling items. This book offers the basics on buying or selling on eBay with confidence in a format that's ideal for the senior audience, including a larger print format than traditional For Dummies books.
Author Marsha Collier is the undisputed authority on eBay. Her advice has helped millions of eBay users navigate the popular shopping and selling site. This book explains how to
Get your computer ready to use eBay
Go to the eBay site, sign up, and browse
Spot good deals, buy items, and pay safely
Set up your own sale
Take pictures of your merchandise and get them online
Receive payment and ship items
Understand eBay's fees and rules
eBay can be fun and profitable. This book makes it easy to get started!

eBay 2018: List. Profit. Sell.

By Nick Vulich

CreateSpace Independent Publishing Platform
Paperback (150 pages)

eBay 2018: List. Profit. Sell.
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Product Description:
Selling on eBay seems simple enough

You post a few items for sale, wait for the bids to start rolling in, collect the cash, and mail out the items you sold.

Rinse, and repeat.

Sounds easy enough, doesn’t it?

Unfortunately, things get a bit more complicated when you start eBaying in real life.

Writing good listings that make buyers want to pull the trigger on your items is not easy

Taking good pictures that show your stuff in the best light can be harder than you think

Pricing your stuff to sell can seem a bit like rolling the dice

And then there’s the waiting.

Waiting for bidders to come along.

Sometimes they never materialize.

Sometimes a lot of people look at what you are selling, but they do not buy.

Selling on eBay can be frustrating

Many times, you find you second guess yourself.

You think, should I have said this.

Or, should I have used a different starting price?

Or…

You get the idea.

Selling on eBay is serious business

If you want to be successful, you need a plan going into every listing.

You need to research every item before you list it for sale

You need to know what it costs to sell each item, and how you are going to ship it

Moreover, you need to understand which listing format is right for each item you list

That is what eBay 2018 is all about.

It puts the "easy" back into eBay by giving you the help and advice you need to get over the speed bumps that can block your road to success.

Buying at Auction Houses for Fun & Profit + Bonus

By Danni Ackerman

CreateSpace Independent Publishing Platform
Paperback (96 pages)

Buying at Auction Houses for Fun & Profit + Bonus
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Product Description:
Danni brings in her years of experience, not only purchasing from auctions for her own eBay business, but also managing a large auction house herself. She's going to give you inside info not known by the general public! Don't walk away from the auctions frustrated you didn't win the bid, or paid too much! Danni will share; How to prepare before the sale How to be your auctioneer's best customer How to win the bid What to do after the sale and more!

Ebay Seller Secrets (2018)

By Ann Eckhart

Ann Eckhart
Released: 2014-03-22
Kindle Edition (130 pages)

Ebay Seller Secrets (2018)
 
Product Description:
UPDATED FOR 2018: "Ebay Seller Secrets" is an easy-to-read book from Ebay Power Seller Ann Eckhart that is jam-packed with her proven tips and tricks for increasing sales and making more money on Ebay! Included are strategies for writing listings, taking photographs, promotion and marketing, shipping, Ebay stores, customer service, accounting, and troubleshooting. If you've are looking for fast and easy tips on how you can sell more items and make more money on Ebay, then this is the book for you!

eBay Shipping Simplified: How to Store, Package, and Ship the Items You Sell on eBay, Amazon, and Etsy (eBay Selling Made Easy)

By Nick Vulich

CreateSpace Independent Publishing Platform
Paperback (82 pages)

eBay Shipping Simplified: How to Store, Package, and Ship the Items You Sell on eBay, Amazon, and Etsy (eBay Selling Made Easy)
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Product Description:
from Michael:
"...chalk full of really really useful stuff. I felt like, in 1 hour I got all of the tips and tricks the author had learned through his years of experience. This book was filled with things that would have otherwise taken me a lot of trial and error to figure out on my own."

Do you want to save time and money on shipping?

Shipping is one of the most frustrating areas for online sellers (even if you have been doing this for a while). The good news is: it does not have to be.

That is what this book is all about.

It is a short, easy to understand guide, which will help you get over your shipping phobias and help you to start packaging and shipping your items like a pro.

By the time you are done reading this book, you will have a better understanding of -
  1. How to store items after you post them for sale, so they are both easy to find and safe from possible damage. 
  2. What your shipping options are. We will cover shipping with the United States Postal Service (USPS), Federal Express (Fed Ex), common carriers, and home pickup. 
  3. What services you need to use to comply with your selling venue's rules. Examples of this are delivery confirmation, signature delivery, and miscellaneous tracking options. 
  4. How to use eBay and PayPal shipping solutions to print your labels. We will discuss other shipping solutions such as Stamps.com and Endicia, and why you may want to use them. 
  5. Finally, we will tackle international shipping. You will learn what's required from you to sell internationally, how to fill out customs forms, how to set customer delivery expectations, and how to simplify international shipping. 
You should be able to read this short guide in under and hour, and immediately be able to use the information you learn to ship smarter, quicker, and less expensively.

Table of Contents
  1. Getting Started 
  2. Why listen to me? 
  3. Ship like a pro 
  4. Domestic Shipping 
  5. Package Your Items Like a Pro 
  6. Storage Solutions--Make Your Items Easy to Find 
  7. Do I have to Offer Free Shipping? 
  8. Setting Shipping Rates Using eBay's Item Listing Page 
  9. Printing Shipping Labels Using eBay & PayPal 
  10. What about Insurance? Do I need it? 
  11. Using a Third Party Shipping Provider 
  12. eBay Global Shipping Program - An Overview
  13. Special Section for Amazon Sellers 
  14. Special Section for Etsy Sellers 
  15. International Shipping Made Easy 
  16. Customs Forms 
  17. Final Wrap Up 
  18. Bonus Excerpt - eBay 2015 
  19. If you enjoyed this book 
Read this book this morning 
Implement the changes this afternoon 
Make more money tomorrow

 
 

 
   
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