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Resources for Auction Marketing

Here are some resources and web sites to help you market at eBay and other auction web sites:
Here are some products that may be of interest to auction marketers:

Disclosure: Products details and descriptions provided by vendor and/or based on publicly available information. Our company may receive a payment if you purchase products after following a link from this website. Related Web Sites:

From Amazon.com

Here are some books from Amazon:

Disclosure: Products details and descriptions provided by Amazon.com. Our company may receive a payment if you purchase products from them after following a link from this website.

eBay Business All-in-One For Dummies

By Marsha Collier

For Dummies
Paperback (840 pages)

eBay Business All-in-One For Dummies
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  • For Dummies
Product Description:
Everything you need to know to start and run a successful eBay business

eBay now has 100 million active users and just keeps growing. And they have turned to For Dummies books and bestselling eBay author Marsha Collier to help guide them through buying and selling on eBay for over a decade. This nine-books-in-one guide has now been updated to cover all the newest eBay seller tools, new techniques to drive sales, new ways to enhance an eBay business using social media, and more. Marsha Collier covers the basics, essential tools, professional selling tips, where to find merchandise, how to showcase and promote your stuff, storage and shipping, advice for Power Sellers, and legal/office issues.
  • A complete update of the bestselling eBay business guide
  • Covers getting the necessary eBay selling tools, how to do product research and set up payment systems, and tips on setting prices, creating good listings, and organizing sales
  • Helps you find things to sell at prices that will make a profit, create listings that get attention, take great merchandise photos, and promote your items on social media sites
  • Offers advice on providing customer service, safely storing and shipping your merchandise, and handling necessary bookkeeping and tax chores
  • Includes how to analyze data and establish the needed resources to become a Power Seller
eBay Business All-in-One For Dummies, 3rd Edition is the soup-to-nuts guide for running a successful eBay business.

Beginner's Guide To Selling On Ebay (2019)

By Ann Eckhart

Ann Eckhart
Released: 2014-11-14
Kindle Edition (92 pages)

Beginner s Guide To Selling On Ebay (2019)
 
Product Description:
UPDATED FOR 2019: Millions of people turn to Ebay to sell their unwanted items and to make some extra money, but getting started can be overwhelming if you've never used the site before. In "Beginner's Guide To Selling On Ebay", Ebay Power Seller Ann Eckhart walks you through the steps needed to start selling. From setting up your Ebay and PayPal accounts and writing your first listing, to packaging up orders and dealing with problem customers, this book will virtually hold your hand and guide you along the path to becoming an Ebay seller. The easy-to-read format of this book along with the step-by-step instructions will have you making money on Ebay within days!

The Seller Ledger: An Auction Organizer for Selling on eBay

By T. W. Seller

Priced Nostalgia Press
Released: 2006-12-01
Paperback (80 pages)

The Seller Ledger: An Auction Organizer for Selling on eBay
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Product Description:
Set up like a traditional ledger, The Seller Ledger allows sellers to keep track of fees, profits, feedback, addresses, tracking information, shipping and handling costs and much more all in one place. Item information about your sales and auctions is only kept on eBay for 90 days so millions of sellers have found the value of keeping a hard copy of their records to minimize mistakes and for running a more efficient business in the world of internet e-commerce. Whether you are a Power Seller or just someone looking to sell enough to clean out your attic, the value of organizing all your eBay information in one place is immeasurable. Specifically designed for the online marketplace, it also includes ways to keep track of Non-Paying bidder alerts, returns, and other eBay procedures. With room for over 750 listings!

Buying at Auction Houses for Fun & Profit + Bonus

By Danni Ackerman

CreateSpace Independent Publishing Platform
Paperback (96 pages)

Buying at Auction Houses for Fun & Profit + Bonus
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Product Description:
Danni brings in her years of experience, not only purchasing from auctions for her own eBay business, but also managing a large auction house herself. She's going to give you inside info not known by the general public! Don't walk away from the auctions frustrated you didn't win the bid, or paid too much! Danni will share; How to prepare before the sale How to be your auctioneer's best customer How to win the bid What to do after the sale and more!

eBay Motors the Smart Way: Selling and Buying Cars, Trucks, Motorcycles, Boats, Parts, Accessories, and Much More on the Web's #1 Auction Site

By Joseph T. Sinclair

Brand: AMACOM
Paperback (304 pages)

eBay Motors the Smart Way: Selling and Buying Cars, Trucks, Motorcycles, Boats, Parts, Accessories, and Much More on the Web s #1 Auction Site
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Product Description:
In 2002, 300,000 vehicles with a total value of $3 billion were sold -- on one Web site. Is it any surprise the site is eBay? For buyers, sellers, dealers, and parts and accessories vendors, there's simply no other marketplace to match the huge selection, broad exposure, and ease of use that are eBay's hallmarks. eBay Motors the Smart Way offers sellers and dealers:

* strategies for setting and getting top price for any vehicle * techniques for creating attention-grabbing auction ads * new ways to add value with superior customer service * valuable tips for using auction management services and other time-saving resources * proven methods for maximizing reputation

Also a valuable tool for buyers, the book shows how to:

* determine a vehicle's value * how find great deals and bargains * arrange an inspection and run a "lemon check" * secure financing for an online vehicle purchase

eBay Motors the Smart Way offers valuable information for all readers on how to avoid fraud and scams, how to properly document your transactions, and how to conform to state vehicle laws -- even when transacting business over state lines.

From Mazerati to MoPed, Acura to Zamboni, if it runs on a motor, it'll take off on eBay!

101 MORE Items To Sell On Ebay (2019) (101 Items To Sell On Ebay Book 2)

By Ann Eckhart

Ann Eckhart
Released: 2014-06-22
Kindle Edition (148 pages)

101 MORE Items To Sell On Ebay (2019) (101 Items To Sell On Ebay Book 2)
 
Product Description:
UPDATED FOR 2019! Now with more details including listing and shipping tips for each item!

In this sequel to the highly successful book “101 Items To Sell On Ebay: How To Make Money Selling Garage Sale & Thrift Store Finds!”, Ebay Power Seller Ann Eckhart shares an additional 101 items you can find secondhand to resell on Ebay! This list contains common items that can be found at most garage sales and thrift stores that you can easily sell for profit on Ebay. From clothing and collectibles to electronics and housewares, you can find something in this book to make you money!

eBay Inventory the Smart Way: How to Find Great Sources and Manage Your Merchandise to Maximize Profits on the World's #1 Auction Site

By Joseph T. Sinclair

Brand: AMACOM
Paperback (304 pages)

eBay Inventory the Smart Way: How to Find Great Sources and Manage Your Merchandise to Maximize Profits on the World s #1 Auction Site
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Product Description:
You can't make money on eBay unless you've got stuff to sell. Here's how (and where) to get it.

The chief concerns of any retail operation are where to get inventory and how to get the best prices and terms. These are ongoing business challenges that apply as much to eBay sellers as to traditional retailers. eBay Inventory the Smart Way is the first book to look exclusively at the most profitable strategies for finding reliable suppliers and marketable products. Readers will learn how to:

* form relationships with wholesalers and obtain dealer status * finance purchases, manage inventory better, and use just-in-time delivery strategies * increase profits with drop shipping and co-op advertising * deal directly with manufacturers and wholesalers, "work" trade shows, and take advantage of trade organizations * research product sales potential, buy closeout merchandise, and tap into pawnbrokers' inventories * and even buy inventory on eBay

eBay Inventory the Smart Way covers more than 25 inventory sources and tells how to profit from each. Whether buying in bulk, sourcing one item at a time, or establishing a powerful inventory management system, both established online retailers and newcomers will find this book indispensable.

eBay For Dummies 9e

By Marsha Collier

Wiley
Released: 2016-05-23
Paperback (408 pages)

eBay For Dummies 9e
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  • Wiley
Product Description:
Your must-have guide to buying and selling on eBay
Over 160 million buyers can't be wrong! That's how many people are buying on eBay, and that number only continues to grow. If you're an eBay beginner looking to find bargains or make money by selling, look no further than eBay For Dummies. Inside, you'll find all the tips and strategies you need to become a successful buyer or seller on the world's #2 e-commerce site.
Written by Marsha Collier--who was one of the earliest sellers on eBay and one of their first elite 'PowerSellers'--this new edition offers the latest updates on eBay's selling tools, payment options, how to enhance your eBay experience through social media, and so much more. Buyers will discover how to find bargains, evaluate items, choose between bidding or buying outright, select the best shipping option, and close the deal. If you're a seller, there's a ton for you, too! You'll find tips on researching what to sell, creating effective listings, packing and shipping your items, and offering excellent customer service.
  • Create an account and search for bargains
  • Make extra money by selling items on eBay
  • Master the art of packing and shipping items
  • Use social media to build your eBay business
Whether you want to buy like an expert or make money the eBay way, there's something for every aspiring eBay aficionado in this time-tested guide!

Market Design: Auctions and Matching (The MIT Press)

By Guillaume Haeringer

The MIT Press
Released: 2018-03-02
Hardcover (392 pages)

Market Design: Auctions and Matching (The MIT Press)
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A broad overview of market mechanisms, with an emphasis on the interplay between theory and real-life applications; examples range from eBay auctions to school choice.

This book offers an introduction to market design, providing students with a broad overview of issues related to the design and analysis of market mechanisms. It defines a market as a demand and a supply, without specifying a price system or mechanism. This allows the text to analyze a broad set of situations―including such unconventional markets as college admissions and organ donation―and forces readers to pay attention to details that might otherwise be overlooked. Students often complain that microeconomics is too abstract and disconnected from reality; the study of market design shows how theory can help solve existing, real-life problems. The book focuses on the interplay between theory and applications. To keep the text as accessible as possible, special effort has been made to minimize formal description of the models while emphasizing the intuitive, with detailed explanations and resolution of examples. Appendixes offer general reviews of elements of game theory and mechanism design that are related to the themes explored in the book, presenting the basic concepts with as many explanations and illustrations as possible.

The book covers topics including the basics of simple auctions; eBay auctions; Vickrey–Clarke–Groves auctions; keyword auctions, with examples from Google and Facebook; spectrum auctions; financial markets, with discussions of treasury auctions and IPOs; trading on the stock market; the basic matching model; medical match; assignment problems; probabilistic assignments; school choice; course allocation, with examples from Harvard and Wharton; and kidney exchange.

Three Weeks to eBay® Profits, Third Edition: Go From Beginner to Successful Seller in Less than a Month

By Skip McGrath

Brand: Sterling
Paperback (304 pages)

Three Weeks to eBay® Profits, Third Edition: Go From Beginner to Successful Seller in Less than a Month
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Since its release, Skip McGrath's classic guide to eBay® has been a bestseller—and this completely updated edition will help you navigate the popular website's sweeping rule changes. It covers all the revised features, from the new Top Rated Seller designation to the widespread integration of services such as Paypal and automated UPS/USPS shipping. Sellers will make more money than ever! 
 

 
 

 

 
   
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