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Resources for Auction Marketing
Here are some resources and web sites to help you market at
eBay and other
auction web sites:
Here are some products that may be of interest to auction marketers:
Disclosure:
Products details and descriptions provided by vendor and/or based on publicly available information.
Our company may receive a payment if you purchase products after following a link from this website.
Here are some books from Amazon:
Disclosure: Products details and descriptions provided by Amazon.com. Our company may receive a payment if you purchase products from them after following a link from this website.
By Steven Ellis White
BooksOnStuff
Released: 2004-07-01
Digital (67 pages)
 | List Price: $7.77*
Lowest New Price: $7.77*
Available for download now*
*(As of 11:26 Pacific 11 Mar 2010 More Info)
Click Here | Product Description:
Do you want to make more money on eBay (or any other Internet auction site)? Or, are you looking for an easy second income? Thousands of new users are joining eBay every day. You can take advantage of this trend and make a lot of money. But before you get started, there are some things you need to know. eBay Secrets will walk you though the steps to getting your Internet auction business rolling. It is packed full of tips and secrets that will help you get more money for your auction listings. eBay Secrets is based on the techniques that Steve White has been teaching students in his exclusive seminars on making money on eBay. Never before have all of Mr. White’s powerful money-making secrets been available in book format. Here are just a few of the topics that are covered in the book:
• The two most important secrets to making money on eBay.
• 14 places to find cheap things to sell
• 15 techniques to increase the number of bids you get
• Three things you should NEVER do in an eBay listing
• Ten tricks that will make your listings much more effective
• The best starting bid for your items
• Why your title is critical
• A three-step process to find the perfect title
• Four words to include in your titles to get even more money for your items
• The best time to list your items
• Why you should never use a reserve
• The one thing that you should never mention in the description
• Which listing options are worth the extra cost
• How to avoid paying to have pictures in your listings
• The only eight things that you need to get started making money on eBay
• Seven ways you can get started with no money
• Why user feedback is misleading
• How to write a description that gets more bids
• Everything you need to know about writing HTML in your listings
• What to charge for shipping
• A printable checklist so you never forget any steps when creating listings
• Four email templates for common situations
• What to do if someone doesn’t pay
• Examples of the best and worst auctions
• And much, much more... |
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By Art Farkas
Grand Central Publishing
Paperback (256 pages)
 | List Price: $13.99*
Lowest New Price: $1.89*
Lowest Used Price: $0.02*
*(As of 11:26 Pacific 11 Mar 2010 More Info)
Click Here | Product Description:
By day, Paul Meadors is a fifth grade teacher in a small California town. By night, he trolls the millions of items for sale on eBay, posing as his alter ego Art Farkas, and catching sellers off guard with his ludicrous and bizarre questions about their auctions. As he amusingly demonstrates time and time again, even in today's hyper-vigilant and impersonal digital world, the spirit of human salesmanship lives on, no matter how outrageous the question or request. For example, Art asks the seller of a set of bongo drums if there would be a way to attach them to his grandmother's back so that she could take them to the corner and play on the street to earn her rent money--which elicits a sincere, yet bitingly humorous response. From the entertaining auctions themselves, to Paul's loony letters and the serious responses they provoke, LETTERS TO eBAY provides a fascinating and humourous glimpse into the strange world of eBay and those who dwell within. |
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By Jim Heid
Peachpit Press
Paperback (184 pages)
 | List Price: $24.99*
Lowest New Price: $8.67*
Lowest Used Price: $0.36*
Usually ships in 24 hours*
*(As of 11:26 Pacific 11 Mar 2010 More Info)
Click Here | Product Description:
eBay can mean big business, but only if you know how to use the auction site effectively. To ensure that your wares don’t just sell, but sell quickly, at the desired price, and without any complications in shipping or payment, you need this no-nonsense guide. This artfully designed book by eBay aficionados Jim Heid and Toby Malina delivers the lowdown on selling on eBay. Toby and Jim’s clear, authoritative text is augmented by the book’s appealing and helpful graphics. They show you how to take flattering photos of your items and present them in attractive, effective eBay pages. The guide also includes up-to-date coverage of all that’s new and improved on eBay—from My eBay 2.0 to PayPal Buyer Credit, advanced search functionality, the Shipping Center, eBay Accounting Assistant, and more. Filled with need-to-know information about everything from payment methods to shipping considerations and establishing starting bid prices, this entertaining and practical guide is an essential stop on the road to eBay success. |
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By Joseph T. Sinclair
AMACOM
Paperback (544 pages)
 | List Price: $17.95*
Lowest New Price: $0.99*
Lowest Used Price: $0.01*
Usually ships in 24 hours*
*(As of 11:26 Pacific 11 Mar 2010 More Info)
Click Here | Product Description:
The only thing easier than buying and selling on eBay is getting lumped in with more than 203 million other eBayers. With sales of over 150,000 copies, the eBay the Smart Way series has helped countless eBayers find the best deals and maximize profits on everything from collectibles to cars to real estate. Now in its fifth blockbuster edition, this priceless tool has changed with the times to cover the latest trends, including new site offerings such as eBay Express and Best Offer, and features expanded coverage of PayPal, Google’s new e-commerce features, and more. eBay the Smart Way is the go-to resource for first-time sellers, with step-by-step instructions for listing products, creating attention-grabbing photos and descriptions, offering top-notch customer service, and maintaining high credibility. eBay buyers will also benefit from powerful strategies for finding the best products, bidding smarter, negotiating great deals, and more. For the most up-to-date and accessible information on how to make the most out of online auctions, "nothing explains it better than eBay the Smart Way." -- The Internet Marketing Bookshelf |
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By Marsha Collier
For Dummies
Paperback (408 pages)
 | List Price: $24.99*
Lowest New Price: $13.49*
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Usually ships in 24 hours*
*(As of 11:26 Pacific 11 Mar 2010 More Info)
Click Here | - ISBN13: 9780470497418
- Notes: Brand New from Publisher. No Remainder Mark.
Product Description:
The bestsellng guide to successfully buying and selling on eBay, fully revised and updated eBay is the world's #1 shopping and selling site, where millions find bargains and make money with their own sales. Marsha Collier is the #1 eBay expert and bestselling author, with more than a million copies of her books in print. And eBay For Dummies has been the bestselling book on eBay since the original edition in 1999. Thoroughly updated to cover all the changes in the eBay site, eBay For Dummies, 6th Edition gets you started with information about signing up and navigating the site. It shows you how to find the best bargains, bid to win, and complete your purchase securely. Then it guides you into become a successful eBay seller, showing you how you can pick up extra money in a tight economy with eBay sales. - Covers how to find bargains on eBay, bid successfully, and pay for your purchases safely
- Helps new users become comfortable with the site and shop with confidence
- Shows you how to set up a seller account, list items, offer customer service, ship merchandise, and receive payment securely
- Prepares you for other issues that may arise
- Explores eBay's special features, showing you how to work within the rules, use the community, and even set up a charity auction
- Includes insider tips on becoming a better buyer and seller
eBay For Dummies, 6th Edition prepares you to save money on your purchases and make money on your sales, all from the comfort of your home. |
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By Michael Miller
Que
Paperback (336 pages)
 | List Price: $34.99*
Lowest New Price: $16.46*
Lowest Used Price: $9.83*
Usually ships in 24 hours*
*(As of 11:26 Pacific 11 Mar 2010 More Info)
Click Here | Product Description:
Looking for "it"? That something different that will increase your eBay auction sale rates and selling prices? One of the most effective ways to generate more sales at high price-points is to create a more attractive, attention-getting auction listing. The easiest way to do this is through the use of templates that you can quickly populate with minimal effort and will maintain a style consistency across all of your auctions. eBay Auction Templates Starter Kit is a combination book/CD designed to help all levels of eBay sellers create better-looking eBay auction listings as quickly and easily as possible. The text describes how to use HTML to create sophisticated auction templates; the CD includes dozens of pre-designed templates that can be used as-is. If you're a little more ambitious, you'll also learn how to create great-looking auction listings using HTML. |
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By Christopher Cihlar
Broadway
Released: 2006-05-09
Paperback (192 pages)
 | List Price: $9.95*
Lowest New Price: $0.75*
Lowest Used Price: $0.74*
*(As of 11:26 Pacific 11 Mar 2010 More Info)
Click Here | Product Description:
For sale:
The state of West Virginia
Britney Spears’s Pregnancy Test
A Spare Kidney
Bob Dylan’s Childhood Home
The World’s Longest French Fry
Black Betsy
The Meaning of Life
There is only one place you can get all of these under one roof. In addition to being one of the world’s largest retailers, eBay is also home of some of the most notorious, creative, and just plain weird items to ever hit the virtual auction block.
This comic celebration of the spirit of free enterprise brings together the full stories of one hundred of the most hilarious eBay auctions ever. From the “Ghost in a Jar” auction that recorded more than a million page views, to the woman who auctioned off her virginity before eBay shut her page down, to the saintly grilled cheese sandwich said to portray the face of the Virgin Mary and contain special powers, to the man who modeled his ex-wife’s wedding dress, sold it for more than three times its original purchase price, and received several marriage proposals to boot, this book chronicles the listings that have made the site such an integral—and entertaining—part of our culture. The Grilled Cheese Madonna is a salute to capitalism in its most ridiculous form. |
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By Dennis L. Prince
McGraw-Hill
Paperback (300 pages)
 | List Price: $18.95*
Lowest New Price: $8.25*
Lowest Used Price: $4.13*
Usually ships in 24 hours*
*(As of 11:26 Pacific 11 Mar 2010 More Info)
Click Here | Product Description:
Imagine opening a store...and more than 150 million people showing up. That's the power of selling on eBay. More than 100,000 people have used the first edition of How to Sell Anything on eBay...and Make a Fortune! to make their fortunes. Now the fully revised second edition shows you how to navigate the new site design, revised fee structures, and most importantly, how to reach the increased number of registered users-from 50 million to 157 million! You'll learn about the newest ways to make it big, including: - A list of current fee structures and tips on how to make the most money
- Updated “screen shots,” detailing how to navigate through eBay's redesigned Web site
- Revised policies, and ways to dodge possible pitfalls
- Money-making ideas for your auction
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By Julia L. Wilkinson
No Starch Press
Released: 2005-09-01
Paperback (552 pages)
 | List Price: $29.95*
Lowest New Price: $7.50*
Lowest Used Price: $2.98*
Usually ships in 7 to 13 days*
*(As of 11:26 Pacific 11 Mar 2010 More Info)
Click Here | Product Description:
Every eBayer knows that setting prices and deciding how to much to bid is a delicate art. While there are many guides to pricing for specific collectibles and the like, this is the first reference to help you determine how much to bid or how much to pay on eBay for a wide array of items. The eBay Price Guide is filled with exhaustive lists of selling prices for items ranging from rare books and sports memorabilia to computer parts and video games, covering nearly every eBay niche and the most popular subcategories. Introductions to each category offer helpful tips and advice that you'll find invaluable on their own. But not only that, the version of the DeepAnalysis software included on the CD-ROM will have you sifting through even more pricing data from a vast amount of eBay auctions so that you can better evaluate the eBay market, predict how various items will sell, and find out where the deals are. You'll learn that you can sell Abbot & Costello's Frankenstein on 16 mm film or a hospital bottle from the Civil War for just over $700, but for about a buck you can get an amber glass medicine jar or The Bride of Frankenstein on 8 mm film. If you're an eBay seller, The eBay Price Guide will help you to anticipate how much an item will sell for. If you're a buyer, you be able to see at a glance which categories tend to be overpriced, where to find the best bargains, and how to bid so that you're more likely to get what you want. Whether you're selling cell phones, a pair of used Levi's, or grandma's ancient (and dusty) vase, you'll find this book and software kit indispensable in your quest to set or get the right price on eBay. The companion CD contains a demo version of HammerTap's DeepAnalysis auction research software, which sorts through licensed eBay data and statistics for all eBay market sectors to reveal market trends so sellers can develop strategies for success. The CD also includes The eBay Appetizer, an eBooklet that describes how to get started on eBay, as well as The Seller's Guide and The Auction Accelerator, with lessons from a seasoned Internet business coach. Users will receive 20 percent off their first three months' subscription to DeepAnalysis as well. |
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By Lissa McGrath
Alpha
Paperback (416 pages)
 | List Price: $18.95*
Lowest New Price: $6.48*
Lowest Used Price: $6.48*
Temporarily out of stock. Order now and we'll deliver when available. We'll e-mail you with an estimated delivery date as soon as we have more information. Your credit card will not be charged until we ship the item.*
*(As of 11:26 Pacific 11 Mar 2010 More Info)
Click Here | - ISBN13: 9781592576760
- Notes:
Product Description:
Invaluable advice for new users, and professional buyers and sellers.
Millions of items—from homes to books to cars—are sold to millions of buyers on eBay®. This high-profile, growing company continues to attract new users daily, and you need a comprehensive introduction to the site to explain how to set up an account; buy, sell, and bid; protect transactions; find the best deals; make a profit; utilize search results; and more.
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